The audience is a “tabula rasa” (clean slate) to whom media-makers can say whatever they wish. Discuss —( audience mass communication)

The audience is a “tabula rasa” (clean slate) to whom media-makers can say whatever they wish. Discuss —( audience mass communication)

●please write sentence more simply.
●please flowing my require. it is an about 3000 words academic essay!

●please read the additional files (6 powerpoint), use the ideas from powerpoint for writing. (ESPEICALLY THE PPT OF lesson 2,3,4)

●Please find reference from my school library and it need to log into my ID
my school :northumbria university,
ID:w14028409,password:ARJLHYSD,
Course: MP0544 Audiences and Mass Communication
●please write reference from use these reading list:

Kristin Gorton, Media Audiences. Television, Meaning and Emotion, Edinburgh University Press, 2009 (Chapter one).

•Lazarsfeld, P.F., Berelson, B. & Gaudet, H. (1944). The people’s choice: How the voter makes up his mind in a presidential campaign. New York: Columbia University Press.

•Katz, E., & Lazarsfeld, P. (1955), Personal Influence, New York: The Free Press.

•Moral Panic Analysis: Past, Present and Future, Sociology Compass 2/4 (2008): 1127–1144.

•Stephen Cohen (1972), Moral Panic.

•Nick Lacey, Media Institutions and Audiences, Palgrave, 2002 (Chapter 6 pp: 144-179).

•McCombs, M.E. & Shaw, D. (1972). The Agenda-Setting Function of Mass Media. POQ, 36; 176-187.

• Martin Barker & Julian Petley, 2001, Ill Effects: the Media/Violence Debate – 2nd Edition, London: Routledge.

• Karen Ross & Virginia Nightengale, 2003, Media and Audiences: New perspectives, Berkshire: Open University Press.

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